Sell the pants off your products & services—
No “last-chance” sales required
Our content's better than ever
You grew your email list… Now what?
We all know why it’s so important to grow our email lists (like the facts that you own it—high five!—and there’s no annoying algorithms to battle)...
Writing content is so much easier now
I know, I know: Creating blog content is easier said than done.
That’s why I created The BlogBetter™ course + template to help you write your content, fast.
Sobrina knows her stuff
What's Included
BlogBetter™ is a course with a template for writing blog posts, podcasts, emails and video scripts—basically any longer form content that your audience wants to learn more about—that helps you nurture your email list and social followers to convert them to a sale. It includes:
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Bite-size, expert-guided videos walking you through each and every step. At 3-4 minutes per video, I answer your questions quickly with real-life examples and best practices so you can finish crafting your post ASAP. No sitting through long video recordings here!
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Self-paced, reusable template in 3 parts:
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1. A questionnaire that pulls all the important deets from you; ensures your blog post will help you reach your business goals; and guarantees your readers will actually want to read it.
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2. A fill-in-the-blanks section that walks you through where to put your answers and how to capture attention right from the start with storytelling.
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3. A place for your final cut where you’ll also learn the secret to click-worthy post titles—and how to craft one for yours—plus how to link everything back to your brand.
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Bonus: Learn how to SEO optimize your post to get it found by your ideal clients.
This all sounds amazing, but what if...
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I don’t have a blog.
No blog? No problemo. You can still create amazing content with BlogBetter™ to send out in your newsletter. Remember: Consistency is key in building relationships that convert to sales!
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I don’t have time to blog and write my email newsletter.
Neither do I! That’s why I created BlogBetter™: To help you write high-quality content FAST that can be used in email and on your blog. One student used to spend weeks writing one post, overthinking the words and second guessing her message. With BlogBetter™, she finished her post in a couple of hours spread over two days. You’ll first want to post the content to your blog, then copy some of the blog post into your email with a link to “Read More” on the blog. You save time repurposing content, and people visiting your site who aren’t on your email list yet won’t miss out on all your genius.
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I don’t know why blogging is important—I just post content to my Instagram.
Instagram is great! But remember you don’t own your Instagram page. And not everyone sees the content you post there (ugh, thanks, algorithm). Which is why experts agree growing your email list is one of the most important things you can do for your business. But having an email list means you need to consistently send them emails. And while asking them to buy from you or hire you works perfect from time to time, no one wants to get constant sales emails. So what should you be sending in the days and weeks between sales emails? You guessed it: Blog content they actually want to read.
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I’m not a writer.
That’s ok! I’ve been doing this for 15+ years and have created BlogBetter™ for you. It’s a super simple way to get your ideas out, make sure they’re going to resonate with your audience and connect them to your brand. Just answer questions; watch my bite-sized video walkthroughs if you get stuck; and use the template to plug in your answers and create a high-quality post.
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I don’t know what to blog about.
You’re not alone. That’s one of the most common questions I get! BlogBetter™ helps you write the kind of content that helps you explain what you do (so others can imagine working with you); what the value of your product is; and more. Get my freebie with 21 ideas for what to blog about here: https://view.flodesk.com/pages/5f9c592a5a14461b8ab70ef8.
Course curriculum
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1
Chapter 1
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Welcome!
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How BlogBetter™ Works
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Part 1: BlogBetter™ Questionnaire
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Part 2: Fill-in-the-Blanks Template
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Part 3: Final Cut
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Bonus: SEO Optimization Instructions
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Woohoo! You're done!
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